Web3 conferences are challenging as a BD. Where do you spend your time? How do you optimize for volume? How should you approach digital natives in real life?

There’s a key to maximizing your ROI as a GTM team member at one of these conferences. Let’s talk about it.

Selling in a fast, competitive space requires creative strategies to get ahead of the curve. The best way I’ve found to scale revenue pipeline is a sales referral program. By enabling others to do work for you while staying lean, you’re able to 2-3x your bandwidth to bring in more $$$.

As a salesperson at a startup, bandwidth is one of your greatest enemies. There is never enough of it, there’s always more to do, and it’s even worse if you’re working in AI or Crypto. Two industries that never sleep (to date). That’s why it’s important to be creative in how you scale. One way to scale is by outsourcing for additional bandwidth from adjacent GTM peers.

Scaling your startup’s go-to-market strategy, while staying flexible, goes beyond just hiring more salespeople. By leveraging your network effectively and creating meaningful connections, you can unlock new opportunities and drive growth without expanding your team.

As a salesperson in the Web3 space you need to reach elements of scale in order to achieve real results. Automation and pure outreach won’t net you 150% of goal, but becoming a community member and extending your reach will.

Sourcing, prospecting, and getting in front of customers in the blockchain world is crucial—but what’s next? In a digital landscape full of noise and spam, salespersons must master the art of crafting messages that cut through and truly resonate. Here’s how to connect and communicate in ways that make an impact.

Selling through X Spaces is the next big move in social selling. It’s the perfect live forum to engage directly with prospects, build relationships, and score follow-up opportunities—all by being authentic and part of the conversation.

Leveraging social selling as a salesperson in the blockchain space is key to getting in front of prospective customers. With all of the noise on social media it's almost impossible to filter through spam, so as a salesperson you need to pivot by leveraging creative strategies like being a 'Reply Guy'.

As business leaders spend more time on social media and email deliverability declines, salespeople are finding it increasingly difficult to connect with prospects. Social Selling is the solution. There are select social channels that are worth your time when Social Selling, one of them being Discord.

As business leaders spend more time on social media and email deliverability declines, salespeople are finding it increasingly difficult to connect with prospects. The answer lies in leveraging social channels into your sales process. With 'X' emerging as the top platform for most online businesses, the question is—where should you begin?

To succeed in sales, especially in blockchain, salespeople must maximize their contact points and embrace social selling. This includes finding prospects on various social media platforms, even if their handles seem anonymous or obscure. By understanding where prospects are most active and leveraging unique tactics, it's possible to find and connect with them on alternative platforms like Instagram, WhatsApp, and Telegram.

Modern day sales people need to get scrappy in order to get in front of their busier than ever prospects. Many salespersons have problems knowing where to start. In this one I cover, in detail, how to increase your success rate of getting in touch with prospects.

In the blockchain industry, email deliverability is waning at a faster rate than in other markets. Prospects avoid contact, either out of fear / to protect themselves or to build in-house solutions. That's why getting scrappy, and standing out amongst the noise are key in modern day sales processes.

In Web3, it's crucial to identify the right decision-makers as lower-level employees often lack the influence to move conversations forward, throwing typical sales strategies out the window. The fast-paced, startup nature of blockchain businesses means executives are accessible and salespersons can leverage unique tactics to get in the door with these executives.

Middleware providers in the blockchain industry face significant challenges due to culture and norms, which often drives businesses to build in-house. These providers must find creative ways to sell. In this series I'll cover creative strategies in selling in our digital world with real life examples and tactical insight.